Retail Media
Did you know that 45% of product searches take place directly through marketplaces? And marketplaces have over 150% higher ROAS (Return on Ad Spent) than other marketing channels? Annual growth rates of marketplaces show that retail media is becoming increasingly important for online commerce. If you want to sell your products online, you can hardly get there without marketing on marketplaces. Nakoa is your future-oriented partner for successful retail media & performance marketing and is active for you on many marketplaces:
Our services as a retail media agency
Sponsored Product Ads
We maximize the performance of your retail media campaign with sponsored product ads. With us, you will become number one in product searches on Amazon and Co. Through the targeted promotion of selected products, you will be placed at the top even before the organic listings. Thanks to a cost-per-click based billing model, you only pay for relevant traffic to your product detail pages and can thus further scale your marketplace business in a cost-efficient way.
Branding Campaigns
Increase your brand awareness with branding campaigns on marketplaces. We present your brand via banners and video placements on marketplaces to generate even more attention from your target audience. Whether prominently featured on the home page or the individual category pages, we help you take your brand awareness to the next level.
Ads via additional channels
Maximize your brand awareness through off-site branding. Reach your target group outside the marketplace and use the social media channels such as Zalando, About You and others. We place your brand and products on other channels and maximize your reach through newsletters, social media or influencer marketing. With specific ads for your brand and products, we can reach an even larger audience through additional channels.
Programmatic ads
Want to showcase your brand in new places and reach your target audiences on Amazon and beyond? With programmatic ads on the Amazon demand-side platform, we’ll expand your presence. Reach new customers and strengthen your relationships with existing audiences. Take the bold leap into the waves and realize the full potential of Amazon DSP.
More info?
Patrick is our Head of Retail Media. With many years of experience in selling on marketplaces, he advises you on marketing and content. He also supports you with the right marketplace setup to accelerate the growth of your business. Contact him without obligation by mail or by phone at +49 89 215 276 60.